The Need: Timberland wanted to use interactive digital signage as they redesigned and built new stores. They needed a flexible solution based on store size and floor plan, with a goal of increasing customer engagement with their products. With all of this, they wanted a way to manage the content centrally, with distribution happening from one place.
The Solution: Automata Studios built a custom system based on open source distributed version control software and HTML5. The software allows customers to engage with the Timberland brand with beautifully animated and responsive interactions. Customers in Timberland stores all over the world – from Singapore to New York City – use Automata’s software on the kiosks.